Sobre o projeto Biblioteca do IPPUR 2.0

Abstract

Social media has become regular in our lives. Influential voices are either to promote a product, a service, or just to keep up with the latest news. With these digital elements a good number of opportunities emerge for University Libraries (BUs) and new avenues open for communication between libraries and users / clients. With the proper use of digital social networks, BUs can attract and strengthen relationships with different academic audiences. Thus, with the awareness that every library has the duty to serve two (2) types of users: face-to-face and remote, the Library of the Urban and Regional Planning and Research Institute (BIBPPUR) created the IPPUR 2.0 Library Project - a digital referral service that has its products and services directed to information and education of users / clients. The project was designed to provide greater interaction and support for users / customers in compliance with Ranganathan's 4th Law: “Save the reader's time”. Thus, through the Reference and Circulation Sector, BIBPPUR has established digital social networks. However, it is important to justify the deployment and use of 2.0 technologies. For this you must be alert to the metrics and monitoring. This paper seeks to guide the creation, maintenance and monitoring from a literature review on the subject and in conjunction with consolidated experiences in the use of online social media.