Pantheon Institutional repository
Collect, preserve and disseminate digital academic production in all areas of knowledge.
Comprise the assets of the repository, in addition to theses and dissertations at UFRJ, scientific articles, electronic books, book chapters and papers presented at events for teachers, researchers, administrative staff and students of master's and doctoral degrees.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/11422/11184| Type: | Relatório |
| Title: | Controlling the future: a comparative analysis of U.S. and brazilian insurance advertisements |
| Author(s)/Inventor(s): | Rocha, Angela da Rocha, Everardo |
| Abstract: | Indisponível |
| Abstract: | Unavailable |
| Keywords: | Marketing Seguradoras - Propaganda Publicidade Publicity Working paper |
| Subject CNPq: | CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
| Production unit: | Instituto COPPEAD de Administração |
| Publisher: | Universidade Federal do Rio de Janeiro |
| In: | Relatórios COPPEAD |
| Issue: | 271 |
| Issue Date: | 1993 |
| Publisher country: | Brasil |
| Language: | eng |
| Right access: | Acesso Aberto |
| ISSN: | 1518-3335 |
| Citation: | ROCHA, Angela da; ROCHA, Everardo. Controlling the future: a comparative analysis of U.S. and brazilian insurance advertisements. Rio de Janeiro: Ufrj, 1993. 23 p. (Relatórios COPPEAD, 271). |
| Appears in Collections: | Relatórios |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| RC_271. Comp..pdf | 335.4 kB | Adobe PDF | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.