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Adoção de jogos no planejamento estratégico

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Universidade Federal do Rio de Janeiro

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The search for administrative effectiveness seeking the development of a flexible and efficient management to meet the demand of a society as well as to adapt to the modern world requires of the organizations a proactive attitude encouraging the application of strategic planning as an administration tool. In this scope, we try to explore how, more and more, organizations seek to strategic planning to organize themselves observing the real improvements in the performance of the organizations, which can be attributed to the increase of training in the sector evidencing the learning of the strategic planning and repositioning process. Gamification appears as an alternative to traditional methods for elaborating the Strategic Plan of organizations, using methods of games in contexts that are not related to entertainment, applying these methods in the corporate context. Gamification appears as an alternative to promote learning through ludopedagogic and interactive practice with proven effective results. We believe that, in this way, the use of gamification in the organizational environment is of great value and can be a transformative element in the elaboration of the Participatory Strategic Plan, helping and creating new opportunities previously unknown.

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